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The Targa Trophy Experience Event 3 Los Angeles to Las Vegas

Mopar Viper SRT ACR Targa Trophy


Article and Photography by Corey Davis


Founded in 2007, Targa Trophy is no stranger to the automotive lifestyle and culture that we've grown so close to and love. When we first caught wind of this rally, we literally had no idea what it was all about. That changed this weekend when we attended our first TT Experience, Event #3, the Euro vs. JDM Festival and Rally from Los Angeles to Las Vegas.


So, what is Targa Trophy? It's a single-day rally based on a predetermined "target time.” Teams are made up of a car, a driver, and a navigator. The rally begins with a stopwatch at the starting line, and competitors are required to navigate to various checkpoints along the way. Each checkpoint is documented by a photo that is uploaded to Facebook or Instagram. The goal is to complete each checkpoint and make it to the finish line as close to the target time as possible. The team that does this the best takes home the trophy. It's important to state that this event isn't at all like Bullrun or Gumball 3000, with cars flat out racing each other. Reckless driving is frowned upon. However, this didn't stop teams from a little "spirited” driving—if you know what I mean.


The Euro side Targa Trophy


Porsche 911 Turbo Targa Trophy


Bishimoto's Porsche 911 twin turbo is certainly a vehicle of historical significance in more ways than one—such an awesome build and one of our favorites.


Eco Wash Targa Trophy


All cars were required to be spotless before starting out. If you were in a pinch, Eco Luxury Detail was happy to offer their services.


HRE Wheels on RS5


Being in California means there's no shortage of HREs. All the local big-name sponsors were here in force. Notice the carbon ceramic brakes just peeking out.


For this particular rally, the starting line was at the Red Bull HQ in Santa Monica. Gates opened at 8 a.m., and teams soon started rolling in for registration and parked in their respective areas. This was a great time to check out all the cars, reunite with friends, and relax before the rally. All teams were required to sport the official Targa Trophy badge on both front doors, which made it easy to recognize fellow Targa Trophiers. There was quite a unique mix of cars, ranging from a modified Toyota Camry to a fully built show car—a Liberty Walk Widebody M3. After enjoying all the eye candy and drooling over some of the cleanest rides the West Coast has to offer, it was time for the Drivers Meeting and to get the show on the road. Once everyone was briefed, the mass exodus began, as teams started to line up to begin their journey to Las Vegas.


Registration Table Targa Trophy


The lovely ladies of Targa Trophy working the registration table.


Targa Trophy Badge


Gotta get all those bubbles out!


Vinyled Out


Targa Trophy


Pontiac Firebird Targa Trophy


Burt Reynolds would be so proud. Props to this Firebird!


Widebody Audi All-Road Targa Trophy


This Allroad caught my eye immediately. It would also later go on to win the "Best in Show European Make."


Matching Nikes to go with GTR Exhaust Targa Trophy


Some shoes to match the exhaust.


BMW 1 Series on HRE's Targa Trophy


Targa Trophy LA TO VEGAS


Food and beverage was provided by the Meet 'N Potatoes food truck. Their breakfast burritos were awesome.


Matte Green 1 Series Targa Trophy


Camaro ZL1 Targa Trophy


HRE Wheels Targa Trophy


HRE's wheel colors just keep getting better and better. Definitely an eye catcher.


Brabus Mercedes CL Targa Trophy


Porsche 911 Turbo Engine Targa Trophy Bishimoto


A closeup of the Bishimoto Porsche's twins.

Group of Nissan GTR's Targa Trophy


Rallies just aren't rallies without GTR's.


SL65 AMG Black Targa Trophy


GTR's Targa Trophy


Whipple Blown Camaro Targa Trophy


Corvette Z06 Targa Trophy


Targa Trophy LA to Las Vegas


A shout out to my driver, Summerville.


Euros Targa Trophy


Viper SRT ACR Targa Trophy


Evo Targa Trophy


Driver's Meeting Targa Trophy at Red Bull HQ


IPASSGO

BMW M5 Targa Trophy

Red Bull HQ DJ at Targa Trophy

Liberty Walk BMW M3 and BMW 1 at HRE Wheels Targa Trophy

Bernardo's Widebody Liberty Walk M3 is a SoCal celebrity. Such a wicked looking car!

Red Bull HQ Santa Monica Targa Trophy

AWD Nissan GTR and Subaru WRX STi Targa Trophy

Some AWD brothers from different mothers.

Gumball Audi R8 Targa Trophy

Whipple Supercharger Targa Trophy

What an engine bay! Whipple has some of the best looking kits around.

Whipple Supercharged Chevy Camaro Targa Trophy

Porsche GT3 RS Targa Trophy

Yes, that's a $14,000 picnic table.

BBI Porsche 911 Turbo Targa Trophy

Audi RS5 HRE Wheels Targa Trophy

Targa Trophy Starting Line SRT Viper ACR Red bull

Each car was staggered 30 seconds apart before they could launch, and navigators frantically mapped out the quickest and most efficient route to each checkpoint, as shown below:


Checkpoint #1, the Tesla Supercharge Station in Barstow, CA. We arrived as a few teams were rolling up. In the distance, you could see other teams frantically searching for an exit after making the same wrong turn that we did. Teams posed their navigators in front of each checkpoint, snapped their picture, and then headed for the next destination.


GTR and EVO X at Stoplight Targa Trophy


Checkpoint 1 Tesla Supercharger Targa Trophy GTR


Nissan GTR Targa Trophy


Police Targa Trophy


The fuzz seemed to want to make a statement early. They were out in force!

Checkpoint #2, Peggy Sue's 50s Diner in Victorville, CA. Teams had to buy an ice-cream cone or souvenir and pose with their favorite dinosaur.


Audi RS Targa Trophy


Checkpoint 2 Peggy Sue's 50's Diner Targa Trophy


BMW M3 Targa Trophy


Checkpoint #3, Alien Fresh Jerky in Baker, CA. Teams had to buy their favorite flavor of jerky and pose the navigator in front of an alien.


Checkpoint 3 Alien Fresh Jerky Targa Trophy


We come in peace!


Alien Fresh Jerky Targa Trophy


The Alien Fresh' spicy jerky is a little too much to handle at times.


Widebody Audi Allroad HRE Targa Trophy


Mercedes CL63 AMG Targa Trophy


Chevy ZL1 Camaro Targa Trophy


Checkpoint #4, Red Rock Canyon Overlook just outside Las Vegas. This was coolest checkpoint and also the most scenic.


Presidents GTR Targa Trophy


Hey Bill!


Checkpoint 4 Red Rocks Canyon Targa Trophy Viper SRT ACR


Enjoying the sun and the view at Checkpoint #4 at the Red Rock Canyon Overlook.


Mercedes Targa Trophy


Audi R8 Porsche 911 Targa Trophy


BMW M3 Targa Trophy


Checkpoint 4 Red Rock Canyon Targa Trophy


Porsche Targa Trophy Spyder


Audi R8 Targa Trophy


BMW M3, BMW M5, Mercedes SL65 AMG Black Targa Trophy


Liberty Walk Widebody M3 Targa Trophy


Porsche 911 Turbo Spyder Targa Trophy


BMW M3 Targa Trophy



Hmm... Not too sure what happened here...


BBI Porsche 911 Turbo Targa Trophy



Ferrari F430 Targa Trophy


Nissan GTR Targa Trophy


Chevy Corvette Z06 Targa Trophy


Checkpoint #5, the final stop, was the MGM Grand, where teams could finally park for good and take a team photo in front of the giant Hakkasan Night Club logo.



After everyone settled in and checked into their rooms at the MGM, it was time to let the spirits flow. The awards ceremony kicked off at 8 p.m. in a private lounge, just below Hakkasan. Teams swapped stories of their journey out to Las Vegas and talked about how they barely escaped the sight of Johnny Law's laser gun.


 

Targa Trophy Experience 3 Top 3 Overall

 


Dax Snow - Audi A7

Jordan Jadallah - Audi S4

Chris Gotzman - BMW M5




Top 3 Best In Show



Best Euro - Evan Rowe - Audi AllRoad with AccuAir Suspension



Best JDM - Casey Wallace - Nissan GT-R


Best Overall - Bernardo Pena - LIberty Walk M3






All in all, Targa Trophy embodies the definition of an automotive lifestyle and culture event. It's all about having a great time and meeting people who share the same interests. I think what makes this event even more unique is that anyone can do it, and you aren't limited by not having a superfast car or special driving ability, although the latter certainly makes it a hell of a lot more fun. We at Revvolution look forward to covering the next Targa Trophy event. See you soon California 1000!

ABOUT THE AUTHOR

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Imprezions's Profile Image
iMPREZiONS8/2/2013

Thanks guys, I appreciate the kind words! Haha I try Nick!

Donviper23's Profile Image
donviper238/1/2013

Wow

Nickkouris's Profile Image
nickkouris7/31/2013

I will echo Ryan's sentiments, those are some fantastic photos you took! Though I will say you seem to find all the vanity plates where ever you go! Well done, nonetheless.

Surferman802003's Profile Image
surferman8020037/30/2013

Amazing article!! Love the amount of photos. Great stuff Corey!

Rockysds's Profile Image
ROCKYSDS7/30/2013

Holy crap visual overload! Great article Corey.. Can't wait for the Cali 1000 coverage when this event is extended by 2 days...

Imprezions's Profile Image
iMPREZiONS7/30/2013

Thanks Ryan, definitely snapped a bunch of photos. I had to! Definitely excited about covering the Cali 1000, I can only imagine!